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Brief Published: 18 Apr 2011

Kiehl's Rare Earth Cleansing Masque


US beauty brand Kiehl's released a new cleansing masque last week in Honour of Earth Day 2011 on April 22. All the proceeds will go to the Waterkeeper Alliance, a global waterway protection charity.

The Rare Earth Cleansing Masque uses Amazonian white clay from Brazil to draw out dirt and refine pores, and comes with limited edition labels designed by American actors Chloe Sevigny and Michael C Hall. The masque costs $23 and is available at Kiehl's stores or online.