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The Brief
Brief Published: 3 Aug 2011

Bon Yurt: Mundo Neón

Extra

Columbian yoghurt brand Bon Yurt, owned by Alpina foods, has produced a video titled Mundo Neón promoting its latest line of yoghurts. Using glowsticks, blenders and transparent tubing, the video shows the visual impact of glow-in-the-dark colour.

The video also incorporates music, creating a giant equaliser display that pulses in time to the soundtrack, using glasses of the light-emitting liquid.

The full-length video can be viewed on Bon Yurt’s YouTube channel.

Bon Yurt

Topics
Digital Worlds Food & Beverage
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