Honey-Based Energy Drinks
After noting the widespread commercial success of New Zealand's Manuka Honey, Kiwi-born entrepreneur York Spencer created Manukee – a honey-based beverage aimed at individuals looking for a unique health-boosting fix.
The drink, which goes on sale in New Zealand in October, comes in two varieties: lemon and elderflower and pear and ginger. Each drink contains 1 teaspoon (7.5g) of certified UMF10+ Manuka honey extracted from the remote central volcanic plateau area of New Zealand's North Island. The honey boasts robust antioxidant and antibacterial qualities.
Other honey-infused drinks designed to boost, revitalise and energise include US-based EnerBee, an organic energy drink that incorporates antioxidants from green tea and yerba mate with honey, bee pollen and royal jelly; as well as American beverage BuzzMe, which contains pure honey, guarana, ginseng and tropical fruit.
To explore how alternative ingredients have made their way into the beverage landscape and are being used as energy-fuelling and cleansing agents, see our report The New Energy Drink, part of our New Food Frontiers Industry Trend.
For more on the emergence of decadent products that deliver a healthful punch, see Healthy Indulgence, while Extreme Ingredients investigates the hard-hitting edibles pepping up conventional and unusual product lines.