7 May
2015
FOLLOW STYLUS
WE ARE
AN INNOVATION RESEARCH & ADVISORY FIRM
We help businesses process global consumer lifestyle, product and engagement insights, stimulating innovation and growth.
WHAT IS STYLUS?
STYLUS IS AN ESSENTIAL RESOURCE FOR PROFESSIONALS IN INNOVATION, STRATEGY AND MARKETING ROLES.
We are the only company that analyses how Consumer Lifestyle trends impact Product Design and across industries.
Consumer Lifestyle
Consumer Lifestyle analysis is concerned with shifting mindsets and behaviours, demographic issues and evolving social frameworks.
Consumer Product
Consumer Product analysis identifies key drivers and inspiration to guide commercial product development.
Consumer Engagement
OUR SERVICES
Innovation is one of the biggest challenges facing businesses today.
We have tailored our services to help you meet that challenge.
(Click on a service below to discover more)
Membership
Membership
Innovation Forums
Innovation Forums
Advisory
Advisory
MEMBERSHIP

Membership enables real-time access to Stylus reports, images and analysis as they are published. It’s an online resource for clients who are looking for the latest research into conceptual and emerging trends globally and across industries, specifically with a view to understanding their impact on, and application to, business.

Our members are supported by a dedicated and highly qualified Client Services team who are able to respond quickly to specific research requirements.


OUR
METHODOLOGY
Stylus reporting and advisory is collated through primary research conducted by and with consultants, industry experts, global opinion leaders and regional intelligence specialists. This research is backed up by findings from key industry events, primary interviews, partnerships with leading research agencies, qualitative research and client collaborations.
Methodology
SAMPLE REPORTS
STYLUS DELIVERS GLOBAL & LOCAL CROSS-SECTOR ANALYSIS
View our sample reports below.
Consumer Lifestyle
Gen Alpha Attitudes
Gen Alpha Attitudes
Raised by relaxed millennials and tethered to smart toys, Gen Alpha are touchscreen natives who will expect products – and content – to be interactive, instant and available everywhere.
Consumer Lifestyle
Demographics
Consumer Lifestyle
Urban Transport Revs Up
Urban Transport Revs Up
Flexible transport services – from car-sharing schemes that provide "spontaneity on wheels", to pop-up bus routes and next-gen "rideables" – are the future of urban mobility.
Consumer Lifestyle
Transport
Consumer Lifestyle
CES 2015: Home Electronics
CES 2015: Home Electronics
Home automation systems dominated this year's International CES. Manufacturers pressed the need for simple solutions – by streamlining apps, promoting multipurpose lighting and retrofitting technology into existing devices.
Consumer Lifestyle
Science & Technology
Consumer Product
Subtle Sensory Design
Subtle Sensory Design
A new era of multisensorial products takes consumers on a personal journey of discovery, whereby smart technologies hide beneath material skins and quiet forms. From visually tactile surfaces and nostalgic scents, to ephemeral essence and barely there designs, we track the exciting products pushing the boundaries of where form and material meet.
Product Design
Art & Design
Consumer Product
The New Branded Hotel
The New Branded Hotel
From immersive 'brand worlds' to curated suites and product partnerships, opportunistic hoteliers are augmenting commercial alliances with agile brands and retailers.
Food, Beverage & Hospitality
Hospitality & Service
Consumer Product
Redefining Bodies: Super-Suits, Wearables & Revisiting Skin
Redefining Bodies: Super-Suits, Wearables & Revisiting Skin
From material technologists and computer-savvy fashion designers, to fine-art photographers and sportswear developers, the reassessment, protection and enhancement of the human body is fuelling a hotbed of progressive ideas. Smart materials, 3D-printed personalised components, sensory stimulants, and a revaluing of skin itself, are all contributing to changing attitudes.
Colour & Materials
Materials
Consumer Engagement
Limbo Spaces: Omni In-Shop Hotspots
Limbo Spaces: Omni In-Shop Hotspots
The digitisation of retail has spurred a shift in the dynamics of the physical store, transforming formerly 'idle' spaces such as entrances, waiting areas and corridors into hardworking pockets of experiential brand design. We track the concepts attuning to the connected, omni-channel landscape.
Retail
Store Concepts
Consumer Engagement
Social Media Best Practice
Social Media Best Practice
According to global market research firm eMarketer, social network advertising spend will top £1bn in the UK during 2015. We set out how brands can identify the right platforms for campaign activity, effectively engage social audiences, and measure success.
Media & Marketing
Advertising & Branding
CLIENTS & CASE STUDIES
300+ GLOBAL BRANDS USE STYLUS TO FOSTER INNOVATION
“We’re all moving at the speed of light, so it’s nice to get all this info in one spot. Thanks for making our jobs easier. FAME uses Stylus for inspiration, ideas, insight and research, especially around environmental design.”

KRIS JAMIESON
New Business Account Co-ordinator
“Stylus is a terrific source of information and inspiration. Unlike a lot of our information resources which are relatively function-focused, Stylus has found a fan-base across both planners and designers at Imagination.”

JOHN BIRNSTEEL
Strategy Director
“Stylus is helping us to build a consumer-focused culture. It’s put the role of researcher in the hands of each team member. They find it empowering to have this level of consumer insight at their disposal.”

PHILIP VANDUSEN
Executive Creative Director
TEAM & CULTURE
INNOVATION IS DRIVEN BY CURIOUS MINDS.
Stylus members benefit from a global team of curious minds. As specialists in our fields, we understand your commercial challenges and are passionate about sharing our expertise, intelligence and insights.

Our in-house team of 35 researchers and analysts is joined by more than 100 global contributors in 33 countries.
THINK OF US AS YOUR IN-HOUSE
INNOVATION & INTELLIGENCE TEAM
Ready to see Stylus in action?
UK
London - Headquarters


+44 (0) 203 837 8300
innovation@stylus.com
USA
New York Office


+1 (646) 597 6200
innovation@stylus.com
FOLLOW STYLUS