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Report Published: 24 Oct 2012

Recce 3D Map App


UK-based technology firm EeGeo has introduced Recce – a free, 3D cartoon-like map of central London available on the iPhone and iPad. The app, which works in real time but also has an offline mode, allows consumers to find nearby services, bookmark them for future reference, find directions and post to social networks.

The app shows a bird’s-eye view of the city’s major points of interest – including bars and restaurants, bike-hire points and transport hubs – and provides aggregated information from a range of data feeds, such as restaurant reviews, live tweets and transport timetables.

With maps of London and San Francisco currently available, and New York next in line, there are also plans to extend to many other cities around the world. Recce could also become a key platform for location-specific games and location-based advertising in the future.

Read more about the huge effect that social media is having on the travel industry in Stylus reports’ Social Media Travel Revolution and Travel Websites & Apps.

According to US-based research firm Business Insider Intelligence, America’s social gaming market could be worth more than $5.5bn by 2014. Find out about this growing industry in The Future of Social Gaming


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