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Brief Published: 23 Mar 2011

MAC Launches Quite Cute


Global cosmetics company MAC is launching a new collection titled Quite Cute for Summer 2011.

The collection comes in a gentle, feminine pastel palette and includes false eyelashes, lipstick, lip gloss, eyeshadow and blusher with girly hearts embossed on them.

Playful names such as Ice Cream Cake, Giggly and Candy Yum Yum are sure to appeal to the company’s younger customers, as will the campaign featuring Japanese Harajuku Girl styling.

The collection will be available from April 7 2011.


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