Stolichnaya’s Zero-Gravity Cocktail
Russian premium vodka brand Stolichnaya has created the first zero-gravity cocktail to promote its ORGNL.TV initiative – a creative experiment designed to promote original talent in the art, music and fashion worlds.
With the help of New York-based digital agency Rokkan, the vodka brand modified a Boeing 757 aircraft, hired a world-famous mixologist and flew to the edge of the Earth’s atmosphere to create the Stoli Moonwalk cocktail – a combination of vodka and lime juice.
Stolichnaya also worked with US-based artists, including music producer DJ RJD2, musician Nina Sky, fashion designer Nary Manivong, and street artist Jeremyville, to inspire fans to showcase their own originality. Fans can submit their own original creative work for a chance to collaborate with one of the four leading artists.
For more innovative cocktail concoctions, see Cask-Aged Liquor: A New Approach.