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Skateboarding: The Future

Skateboarding was once a fringe activity that emerged as an urban alternative to surfing in 1970s America, but it is now a global industry of sizable force. With sales exceeding $7bn (£4.4bn) in 2010, apparel and accessories are currently outselling boards – forcing skateboard manufacturers to look to new technologies and aesthetics to bolster the hardware sector. Stylus highlights new concepts, and visual and material treatments.

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Stylus membership is your window to tomorrow’s most exciting opportunities.

We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.

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