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Brief Published: 18 Oct 2010

Kate Spade's Home from Home


Henrietta Street in London's Covent Garden is currently playing host to US lifestyle brand Kate Spade with a month-long pop-up shop in 1960s' New York style.

The shop occupies an entire townhouse, transformed into a kitsch apartment by the in-house design team, conceived to immerse consumers in the world of Kate Spade.

Visitors are encouraged to wander the different floors admiring the flamboyant set design while discovering Kate Spade products along the way.

The store is open until November 17.